Editorial Solutions: Content planning and development for print and electronic publications

Editorial Solutions is pleased to share brief articles and tips regarding content planning and development for your projects.

Lower-Literacy Product Development Guidelines: Because more than 45% of the U.S. population has been classified as lower-literacy readers, it is crucial that organizations understand the unique planning and development challenges associated with this type of reader.

Tips on Selecting a Writer: Hiring a writer is a significant decision in the development of a new product. A writer can often make or break a product, as his or her words represent you and your organization.

Front Matter: What Goes Where?: People are often confused by the order and content of the foreword, preface, and introduction of a manuscript. Taken together, they can lead readers to a receptive and informed frame of mind when they start to read the text of your print or online book.

Product Development Stages: Whether it’s a 250-page book, a newsletter, or content on your organization’s Web site, every great product needs to go through a consistent development process. Skip a step now, and you’ll only pay for it later in additional time and fees.

Common Publishing Terms: This section offers brief explanations of some of the most commonly used publishing terms.

For permission to reprint any of this material, please contact us at mkelly@EditorialSolutions.net or call us at 847-705-8700.